I'd never heard of the show until I saw all of the "boycott American Digger & Spike" signatures on here.
Instead of turning me away, these messages had the opposite effect (just like Nancy Reagan's "boycott drugs" message back in the '80s) and I had to see what the fuss as all about.
I watched 2 episodes last night using Time Warner's "on demand" feature, which is tracked and possibly affects ratings and thus I've proved the old marketing adage "there is no such thing as bad advertising".
Is it good or bad?
My opinion is BAD - a mix of Dawg the Bounty Hunter and Pawn Stars, but better than both of these "reality" shows.
I really don't see the huge stink with the show as rare antiquities are bought and sold every single day (don't kid yourself about donating something to a museum as they are just as likely to sell it as a pawnbroker is)
My point: if you don't want folks watching a tv show, don't advertise the show in your signature